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With prospect and customer interaction history residing in individual databases there was no way of effectively analyzing the data
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There was no platform to easily record/manage cases, or the relationship web between referral physicians, hospitals and clinics
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Data entry was minimal as laptops did not provide an easy to use form factor (too cumbersome and too slow to boot-up)
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Implemented SalesLogix for Sales and installed application on Tablet PCs for field users
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Customized the interface so case activity could be recorded as easily as possible
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Imported physician and hospital data
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Centralized data allows for extensive analytics, and therefore strategic business planning
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High end-user adoption due to easy data entry combined with a more mobile form-factor (Tablet PC)
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No risk of data loss resulting from computer loss or field staff turnover
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